This Wednesday, March 30th at 3:30PM, join Social Media Marketing Director for Flying Point Digital and Women’s Marketing, Jenna Manula, and Senior Vice President/Publishing Director for Cosmopolitan and Seventeen, Donna Kalajian Lagani, for an in-depth look at how bloggers and vloggers have changed the way consumers shop for beauty products and how they keep on top of the hottest fashion trends.
Influencer marketing has proven to be an essential social media strategy for beauty and fashion brands. Consumers under 32 spend 30% of their social media time digesting peer written content. When it comes to purchasing decisions, 68% …
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